The 1440 Rule

The 1440 Rule

In his book 15 Secrets Successful People Know About Time Management, Kevin Kruse provides a toolkit for changing the way people approach the limited number of hours in a day. One of these time management techniques is the “1440 Rule.” The rule’s simple: recognize that there are only 1440 minutes in every day. If you’re working with a limited number of minutes, that affects your perspective on what you can realistically get done. This can change the way you make decisions and schedule tasks. Do you have a task that will take an hour? Just remember that this is only 4% of your 1440 minutes.